Finding Ultra: Rejecting Middle Age, Becoming One of the World's Fittest Men, and Discovering Myselfby Rich Roll. About to turn forty, Rich Roll was fifty pounds overweight and unable to climb the stairs without stopping. So he made a vow to himself and his family. He changed to a plant-based diet and worked himself up to ultraman triathlons, which are three-day endurance events.(FTR, Roll is a graduate of Landon School).